Lauren Mabra – Blubird Marketing

Describe your relevant work history, awards, and accomplishments in 300 words or less.

After getting my bachelor’s degree from USF, I continued with my part-time job at Suncoast Developers Guild (SDG) as their marketing coordinator. With the rest of my time, I freelanced for my own clients. While working at SDG, I was introduced to the tech world for the first time and absolutely loved how progressive the industry was. There were always new opportunities and the tech community in Tampa Bay is so close-knit.

Coming from an entire family of entrepreneurs, working for myself was not only my dream but also expected of me. At the start of 2020, I decided to make the leap and go all in on my marketing business- Blubird Marketing. The best part is getting to be as creative as I want whether it’s with the overall marketing strategy or the content we’re putting out and getting to see that translate into more leads/customers for my clients.

What do you love about the Tampa Bay area?

The number one thing I love the most about Tampa Bay is how much the community supports each other and local businesses. I think our ability to nurture the community is part of the reason that we’ve seen such rapid growth. It seems like every week there’s a new business popping up on Central Avenue in St. Pete.

What are some of your favorite things to do around town when you aren’t working?

I love being near the water, eating at a restaurant downtown, and hitting local breweries to try new beers. If you don’t find me at Green Bench, I’m probably at Northshore Park with my pup.

How do you give your time back to the community?

Currently, I’m serving on the board for Emerging Tech Leaders because I’m passionate and excited about the tech scene here in Tampa Bay. I truly love seeing the passion ignited within people (especially young professionals) when they discover the incredible opportunities within tech.

Tell us about the tech project that you are most proud of.

As someone with a marketing background, my strength and experience lies more on the creative side. To put it plainly, I was never technical. When I started working around the tech industry, I never thought I would ever build a website or touch a line of code. I ended up learning basic front-end web development and put it to use when I started building and managing client websites. Eventually, I even made my own business’ website.

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